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Here is an interesting note: The Ecology Medallions were distributed in a white paper wrappers inside Kellogg's cereals in 1975. This is different from every other R&L Co premium which was in a cellophane wrapper.

 

See More Ecology Cereal Premiums here Ecology & Conservation

See the rare 7th R&L Ecology Medal

 Cereal Premiums | R&L Co. Premiums